Data Quality Committee
The Data Quality Committee designs research to provide insights into methods to improve data quality for media measurement.
Chair
Members
Kelly Bristol-Nielsen Liaison
Ann Casey
Tim Dolson
Gary Heller
Evan Kutner
Steve McGowan
Veon Mynatt
Christine Pierce
Ceril Shagrin
Documents
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CRE Guide for Validating New and Modeled Audience Data
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Data Quality Multidevice Bias Impact
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CRE Qualitative Research of Chinese Hispanics Households for Code Reader
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Local Measurement Mini-Summit
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Mini Summit 2010 Agenda
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Martin Frankel, Baruch College, CUNY – (Statistics-.pdf)
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Ceril Shagrin, Univision; Chair, CRE Nonâ€response Committee (Purpose-.pdf)
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Paul J. Lavrakas, Independent Consultant (Study Design-.pdf)
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Jennie Lai, The Nielsen Company (Execution-.pdf)
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Ashley Bowers, University of Michigan (Analysis-.pdf)
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George Ivie (Nonresponse and the MRC-.pdf)
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Michael Link, The Nielsen Company (Beyond Nonresponse-.pdf)
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Mike Hess (Statistical Inference-.pdf)
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Susan Cuccinello, TVB; Viceâ€Chair, CRE (Insights to Practice-.pdf)
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Mini-Summit 2010 Slide Presentations
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Presentation to Advertising Research Foundation
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Presentation to CRE
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CRE Meter Report
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CRE Report Diary
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Television Household Questionnaire
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Committee Update
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Diary Bias Proposal