Universe Estimates (Inactive)

To determine reliable method(s) for creating accurate media-related universe estimates (including subsets such as age/sex/income/geography/ethnicity/language) that can be readily adapted, updated, and expanded to reflect rapidly changing technologies.

Current categories
Wired Cable (including telcos), Digital Cable, Digital converter Box, VOD enabled, Satellite, PVR, VCR, DVD Recorder, DVR Player only, Over-the-air digital, HD Set(s) HD receive over-the-air, HD receive satellite, Internet at home, broadband at home, WiFi, cell phone (including separate categories for video, subsrcibes to wifi content, internet enables, etc) Video Mp3 player, Mp3 player