President
PCN Coaching
Richard Zackon, CRE facilitator, comes to his role with a BA from Yale, postgraduate degrees from Stanford in Communications and Statistics, a Fordham law degree, advanced training in executive coaching and speech act theory and experience in improvisational comedy. He has worked over thirty years in media research and created and teaches a course in TV Ratings at NYU. In his spare time he, well, he no longer seems to have any.
April 4, 2012
Digital Publishers' User-Data Collection Is Inconsistent, Council For Research Excellence Study Finds
Learn
More »
March 30, 2012
CRE To Study Impact on TV Viewing of Media Consumption on Mobile Devices
Learn
More »
June 15, 2011
CRE Establishes Database for Study of User Experience
Learn
More »
April 4, 2012
March 30, 2012
March 29, 2012
June 15, 2011
June 8, 2011
March 23, 2011
February 22, 2011
February 10, 2011
October 19, 2010
June 21, 2010
CRE Studies Non-Responders
Read More »
June 16, 2010
Consumers Are Widely Exposed To Media Prior To Shopping
Read More »
May 10, 2010
Video consumer mapping (VCM) study commercial exposure findings
Read
More »
March 9, 2010
Set-Top Boxes Blaze New Trail - Though Still In The Wild West Of Audience Research
Read
More »
November 4, 2009
The CRE Re-Affirms Difficulty of Measuring Media Usage in the Workplace Read More »
May 24, 2009
As TV Dwindles, It Still Leads Read More »
May 18, 2009
Upfronts 2009: Fox's Peter Rice Adds Voice To Broadcast Vs. Cable Battle Read More »
April 17, 2009
TV Still Occupies Two Thirds of Adult Screen Time Read More »
April 1, 2009
Study Watches People Watch Commercials Read More »
March 30, 2009
New Devices Impactful, But TV Still Rules Read More »
March 27, 2009
8 Hours a Day Spent on Screens, Study Finds Read More »
